# Post Publishing

Cross-channel coordination, planning & analysis of social media posts.

## Cross-Channel Post Publishing made easy

With Adhook, you get the cross-channel publishing tool for your company's social media activities. You create cross-channel posts in no time without having to switch between different platforms. Supported platforms:

- Facebook
- Instagram
- LinkedIn
- X
- TikTok
- Google Business Profile
- YouTube
- Threads
- Bluesky
- Pinterest

## Publish all formats centrally

With Adhook, you publish posts in all formats of the respective platforms. The format can be set individually for each selected platform in the post. The following formats are supported:

- Text Posts
- Image Posts
- Video Posts
- Reels
- Stories
- Shorts
- Carousel Posts
- MultiImage Posts
- Link Posts
- Document Posts
- Poll Posts

## Editorial plan

With the editorial plan in Adhook, you keep track of all the activities that are relevant for you. Possibilities:

- Representation of activities for all or individual brands
- Filter by platform, status, tags and more
- Planning posts and campaigns from the editorial plan
- Creation of other events (e.g. newsletter)
- Import of appointments from team calendars (e.g. Outlook)
- Sharing of the editorial plan with people involved

## Annual plan

With the annual plan in Adhook, you plan the topics for your brands for the whole year. Possibilities:

- Planning of topics for all or individual brands
- Assign posts & campaigns to individual topics
- Filter posts & campaigns by topic
- Analyze activities of a topic in reporting
- Share annual plan with people involved

## Hashtag Lists

Use hashtag lists to store recurring hashtags and use them efficiently in posts. The hashtag lists can be used in post templates as well as in individual posts.

## Create Post Boostings

With a post boosting you increase the reach of your organic post by additionally presenting the post to a selected target audience. As part of post planning in Adhook, you can prepare a boost directly, or you can create a post boost from an already published post. Supported platforms:

- Facebook
- Instagram
- LinkedIn
- X
- TikTok

[Learn more](/content/en/advertising.html)

## Individual review & approval of posts

Prepared posts can be reviewed & approved by other people from your team before publication. The process for reviewing posts is customized to your company's needs.

[Learn more](/content/en/collaboration.html)

## Prepare & deliver content efficiently

Easily provide your subsidiaries, branches or partners templates for posts that they can use & customize on their social media channels.

## Automated creation of posts

Posts can be created automatically by the headquarter for the social media profiles of the business branches. The business branches will be more or less involved in content creation as desired. Use cases:

- Central management of the social media content of the branches
- Regular post content published by the headquarter on the channels of the branches
- Posts are created as proposals by the headquarter and released by the branches

## Manage content on the go

With the Adhook mobile app, you always have your social media management under control, even when you're away from the office. For example, capture a special moment as a post draft with your mobile phone camera or moderate incoming messages on the go. Possibilities in the app:

- Create posts for pages & personal profiles
- Use Post Templates
- Promote posts
- Analyze post statistics
- Moderate comments, mentions, direct messages & ratings

## What our customers say

Perfektes Tool für Advertising und Post Publishing

Advertising-Kampagnen sowie Social Media Posts können mit einen Tool eingeplant werden. Adhook ist sehr benutzerfreundlich und durch die Kalenderübersicht behalten wir den Überblick. Wir managen mit dem Tool mehrere Accounts und können Freigabeprozesse für Kampagnen sowie Posts einrichten. Das Monitoring der Kanäle funktioniert super und mit den Berichten erhalten wir einen Überblick über die Performance der Kampagnen. Der Support bei der Einführung, während der Benutzung sowie bei Neuerungen ist super. Auf Inputs und Wünsche wird individuell eingegangen. Auch bei Fragen zu Social Media Advertising wird kompetent unterstützt. Wir können adhook vollumfänglich weiterempfehlen! Nichts – uns gefällt an Adhook wirklich alles.

Genialer Support und intuitive Benutzeroberfläche

Adhook hat mir das Planen & Umsetzen der SoMe Aktivitäten sehr erleichtert. Es gibt einen tollen Überblick und auch die Auswertungen sind sehr hilfreich. Der Support ist wirklich genial. Ich erhalte immer sehr schnell Antworten und Wünsche zum Handling werden nicht selten sofort umgesetzt. Die Übersicht der Posts könnte noch etwas schlanker daherkommen, damit man mehr auf einen Blick sieht. Ansonsten gibt es für mich keinerlei Nachteile. Ich habe vorher Hootsuite genutzt und würde mich immer wieder für adhook entscheiden.